Answer “how much?” and send shoppers straight to checkout
Shoppers ask in the comments and DMs before they ever visit your store. MuChat replies instantly with the product link, the price and the shipping details.
What’s getting in your way
Buyers ask, then leave
A question left unanswered for an hour is a cart that never gets filled.
Drops get lost in the feed
Your launch post gets thousands of “need!” comments and no easy path to buy.
Support drowns in repeats
Pricing, sizing and shipping questions crowd out the conversations that need a person.
Templates ecommerce use first
Show products in a carousel
Answer “shop” with swipeable product cards and a “help me choose” path.
Check it outQualify leads from Instagram ads
Answer everyone who taps your click-to-DM ad and route buyers to a person.
Check it outRecognise questions in DM
Answer pricing and shipping questions, hand the rest to a human.
Check it outSee which DMs turned into orders
Record purchases as conversion events — with their value — from your store through the API, or by hand on a contact’s profile. Each sale is credited to the last automation run or sequence that touched that shopper in the 7 days before.
- Purchase64$3,812.40
- Booked call23—
- Email signup181—
- Auto-DM links from comments$2,104.10
- Grow your email list$1,011.30
- Run a giveaway$697.00
Credited to the last automation run or sequence that touched the contact in the 7 days before.
Worth switching on next
Route to the right person
Routing rules send conversations tagged “wholesale” to Sales and everything else to Support, with a cap on how many each person holds.
Answer every ad tap
Run click-to-DM ads and MuChat replies to every tap instantly — one ad or all of them — and routes buyers to your team.
Hand off without collisions
Pause automation on a conversation while someone on the team handles it, and get notified when it’s yours.
Three things to set up this week
- Step 1
Comment-to-cart on every drop
Comment SHOP on the launch reel, get the product link in DMs.
- Step 2
Show the range in a carousel
Reply to “shop” with swipeable product cards, each with its own button — and a “help me choose” card that hands undecided shoppers to a person.
- Step 3
Record every sale
Send purchases to MuChat’s conversions API, so Insights shows orders and revenue by automation — not just clicks.
Pricing for ecommerce
Pro. Launch weeks bring a crowd: 2,500 active contacts, 3 channels — a second Instagram account or another channel alongside it — and 3 seats for whoever answers customers.
Free
$0/mo
Free forever
- 100 active contacts
- No overage charges
- 2 seats · 2 channels
- No card needed
Essential
$7/mo
billed yearly · $9 monthly
- 250 active contacts
- then $0.10 each
- 2 seats · 2 channels
- 14-day free trial
Pro
$19/mo
billed yearly · $25 monthly
- 2,500 active contacts
- then $0.05 each
- 3 seats · 3 channels
- 14-day free trial
Business
$45/mo
billed yearly · $65 monthly
- 7,500 active contacts
- then $0.025 each
- 5 seats · unlimited channels
- Billed from day one
Advanced
$89/mo
billed yearly · $129 monthly
- 25,000 active contacts
- then $0.004 each
- 10 seats · unlimited channels
- Billed from day one
Questions from ecommerce
Does MuChat connect to my store?
Yes, if it’s Shopify: connect it with an Admin API key and a flow can look up an order’s status and tracking link by order number, or create the customer in your store. For any other store, you send product and checkout links and MuChat tracks the clicks — and anything that can call a web API can record purchases and tag customers through the MuChat API.
Does it work with Instagram ads?
With click-to-DM ads, yes: MuChat answers every tap and can tell one ad from another if you paste its ID from Ads Manager. It doesn’t create, manage or report on the ads themselves — that stays in Ads Manager.
Can I answer different questions differently?
Yes. A Flow Builder condition can check what someone wrote and send pricing, shipping or anything else down its own path.
Can I see revenue, not just clicks?
Yes, if you record purchases as conversions with their value. Insights totals them per currency and shows which automations and sequences they were credited to.
Your next customer is already in your comments
Set up your first automation in the time it takes to write one reply by hand.